Wordpond offers precise control over your color palette, crucial for maintaining brand consistency and crafting a distinctive style that resonates with your readers.
Consistency in color usage is paramount for creating a professional and memorable magazine. It helps build brand recognition, guides readers through your content, and reinforces your publication's overall message.
Your color palette
Wordpond comes with a built-in color palette to get you started, but it also offers all the tools to add your own color palette.
Brand management and colors
Within the Wordpond platform, you can select colors, e.g., to highlight a text, choose a background color, etc.
In those instances, we typically only select from the colors added to your palette (or the default Wordpond colors, which you can turn off).
Where to find your color palette?
The colors are in the Branding section of your workspace, which is located in the main left navigation panel.
Within Branding, select 'Color Palette.'
About Wordpond's default colors
Clicking on the 'eye' icon will display the Wordpond brand colors.
You cannot edit or change these colors.
Hiding the Wordpond default colors
If you do not want your team to be able to select any of these default colors (e.g., for brand management), simply select to hide them from the interface.
Creating your color palette
To add color to your palette, click the 'plus' icon as shown below.
A color picker will show, allowing you to add colors based on their HEX or RGG values.
Make sure to give your color a distinctive name, so your whole team can recognize it.
Click Apply, and the color is added.
Selecting colors throughout the application
You can select colors in many instances, but we will not list them all out. For illustration purposes, here are two cases:
Typography
When defining your typography, you can select default colors for your styles.
In this example, both your brand and Wordpond colors are shown.
Article editor
Here is another example from the article editor, where you can select any part of the text and add color to it.
We had turned off the Wordpond colors in this case, so editors and users can only apply your brand colors.